Diamonds have long been recognised as beauty, luxury, and romance symbols, but did you know they can also be a smart investment

With their timeless appeal and rarity, diamonds have proven to be a reliable store of value and a hedge against inflation. 

However, investing requires expertise and knowledge of the diamond industry. 

That's where we come in. 

Our team of diamond experts can guide you through the intricacies of diamond investing and help you unlock the full potential of diamonds as an investment vehicle. 

In this article, we'll explore the benefits of diamond investing and show you how Astteria can help you invest confidently.

Benefits Of Diamonds As An Investment Vehicle

Investing in diamonds has become increasingly popular over the years as they offer several benefits that can help diversify your portfolio and hedge against inflation. Here, we listed some potential benefits of diamonds as an investment vehicle.

Diamonds As A Store Of Value

One of the primary benefits of investing in diamonds is their ability to act as a store of value. Unlike other investments like stocks or bonds that can be easily affected by economic instability, diamonds are relatively stable and can hold their value over time. Diamonds have shown to be a reliable store of value for centuries, and their rarity and demand make them even more valuable.

Hedging Against Inflation

Investing in diamonds can also help you hedge against inflation. As the cost of living increases, the value of your money may decrease over time. However, diamonds have historically been shown to increase in value along with inflation, making them a good investment for those who want to protect their purchasing power.

Between 2006 and 2014, fancy-coloured diamonds increased in value by an average of 154.7%, outperforming other asset classes like equities, real estate, and standard colourless diamonds. 

Portfolio Diversification

Another advantage of investing in diamonds is diversifying your investment portfolio. Adding diamonds to your portfolio can spread out your investments and reduce risk. Diamonds have a low correlation with other assets like stocks and bonds, which makes them an excellent way to balance your portfolio and reduce volatility.

Potential For High Returns

Investing in diamonds can also offer high returns. While the value of diamonds can fluctuate over time, diamonds have been shown to offer attractive returns over the long term. The value of diamonds tends to increase due to their rarity, increasing demand, and limited supply. In addition, diamonds have been shown to perform well during economic uncertainty, which can result in higher returns for an investor.

Factors To Consider When Investing In Diamonds

Quality is the most important factor to consider when shopping for diamonds to invest in. 

A diamond of too poor quality might not be a good investment, but it might be more difficult to profit from selling a large fancy diamond due to a lack of market demand. Investors don't want to purchase diamonds of average grade but don't want to purchase anything too expensive or difficult to sell. 

Investors frequently refer to the four C's, or carat, clarity, colour, and cut, the accepted standards for evaluating diamond quality.


Metric carats are how gemologists calculate a diamond's weight. Two hundred milligrams or 0.2 grams make a carat. Each "point" equals one-hundredth of a carat, and each carat can be divided into 100 them. This makes measurements up to the hundredth decimal point extremely accurate. While shopping, most of the diamonds you'll encounter will have their weight indicated in carats or fractions of carats, but occasionally, you'll come across a tiny diamond with its weight listed in points. 

Be careful not to equate diamond size and carat weight.


The third characteristic of a diamond is its colour, or whether it has any tint at all. White diamonds, often known as colourless diamonds, are transparent diamonds. The most expensive and scarcest diamonds are colourless ones. The fancy coloured diamonds, which include those with pink, blue, or yellow natural colours, are the two most expensive diamonds.


Its second characteristic is the diamond's clarity or the visual presence of inclusions like blemishes or surface flaws. Any investor cannot identify a diamond's clarity with the naked eye, even though clarity is a key indicator of its quality. 

Instead, establishing a diamond's clarity requires magnification and a professional skilled at spotting a stone's characteristics that could affect the stone's market value.


The diamond's cut is its final and most crucial quality. The diamond cut is graded from bad and fair to outstanding, much like the colour grading scale. 

Although the cut of a diamond is the most important and obvious component to consider when investing, having numerous professional opinions on where a particular stone ranks is still helpful. 

The best way to find an expertly cut diamond is to purchase one from a knowledgeable cutter who knows how to make them, as the cut is the sole characteristic of a diamond based on craftsmanship.

How Astteria Can Help

If you want to invest in diamonds, you must have the right support and guidance to make informed decisions. Astteria can provide you with the expertise you need to navigate the world of diamond investment. Here's how Astteria can help you make the most of your investment:

Expert Guidance And Advice

Our team of diamond experts can guide you through the complexities of diamond investment. We can help you understand the factors affecting the diamond price, such as diamond grading and certification, diamond sourcing and origin, and market trends and demand. With our knowledge and expertise, you can make informed decisions and maximise your investment.

Curated Selection Of  High-Quality Diamonds

At Astteria, we offer a carefully curated selection of high-quality diamonds. We work with reputable suppliers and diamond cutters to ensure that our diamonds meet the highest standards for quality and authenticity. Our selection includes a wide range of diamonds in different shapes, sizes, and colours, making it easy to find the right diamond to fit your investment goals and preferences.

Competitive Pricing And Transparent Pricing

We offer competitive pricing for our diamonds and provide transparent pricing information to ensure you get the best value for your investment. Our pricing is based on the current market value of diamonds, and we provide detailed information about each diamond's characteristics and grading so you know exactly what you're getting.

Secure And Hassle-Free Transactions

Investing in diamonds can be complicated, but we make it easy. We provide secure and hassle-free transactions to ensure your investment is safe and straightforward. We handle all the details, from diamond sourcing to shipping and handling, so you can invest confidently and in peace of mind.

Contact us today and allow us to unlock the full potential of diamond investing!


Investing in diamonds can offer various benefits, including acting as a store of value, hedging against inflation, diversifying your portfolio, and providing potential for high returns. However, navigating the complexities of the diamond market can be challenging. 

With the help of a trusted expert, they can help you make informed decisions and maximise the potential of diamond investing. 


How does Astteria ensure the authenticity and quality of its diamonds?

Astteria works with reputable diamond suppliers and cutters to ensure our investment diamonds are of the highest quality and authenticity. We only source diamonds from trusted, ethical suppliers that adhere to strict diamond sourcing and cutting standards.

Additionally, we provide detailed information about each diamond's characteristics and certifications to ensure our clients can invest confidently.

What is the minimum investment required to invest in diamonds?

The minimum investment amount may vary based on your specific diamond and investment strategy. Our team of experts can work with you to determine the investment approach that best fits your needs and budget. Contact us today to learn more about investing in diamonds.

What types of diamonds as an investment vehicle does Astteria offer?

Astteria offers many high-quality investment diamonds, including fancy-coloured diamonds. Our curated selection of diamonds ensures we have options for every budget and investment strategy. Our team of diamond experts can help guide you through the selection process and find the perfect diamond for your investment needs. 

Contact us today to learn more about our diamond offerings.