A diamond is more than just a precious stone; it symbolises love and commitment. The perfect diamond captures your heart and tells your unique love story. Choosing a diamond can be overwhelming, with many options and factors. 

But with the right guidance, finding the diamond of your dreams can be an exciting and memorable journey. 

Imagine slipping a stunning diamond ring on your finger, symbolising your love and commitment to one another, and the sparkle of the diamond representing the endless love and joy that the future holds. 

As you embark on this journey, let us guide you through finding the perfect diamond that will be treasured for a lifetime.

The Importance Of Certification for Perfect Diamond

When choosing a diamond, it's crucial to ensure that it's been certified by a reputable organisation such as GIA or AGS

These organisations use strict guidelines to evaluate a diamond's carat, cut, clarity, and colour and provide a certificate that verifies the diamond's authenticity and quality.

GIA Certification

GIA (Gemological Institute of America) is one of the world's most well-known and respected diamond certification organisations. 

GIA certificates provide detailed information about a diamond's carat, cut, clarity, and colour, as well as a map of any inclusions or blemishes. GIA also provides a grading scale for cut, clarity, and colour, making it easy to compare diamonds.

AGS Certification

AGS (American Gem Society) is another reputable diamond certification organisation. AGS uses a different grading system than GIA, focusing on cut grades. 

AGS provides a certificate with information about a diamond's carat, cut, clarity, and colour and a diagram of any inclusions or blemishes.

Determine A Diamond’s Value Based On Its Shape 

The shape of a diamond plays a role in its value. The most popular diamond shapes are round, princess, cushion, and cushion, but many others like pear, Marquise, oval, emerald, and heart. 

Some shapes can be more expensive than others due to the number of rough diamonds required to create them. The round diamond shape is the most popular and expensive because it requires more rough diamonds to cut.

Popularity Of Round Diamonds

Round diamonds are the most popular and sought-after shape for diamonds. They are a timeless and classic choice that has been popular for centuries. 

The popularity of round diamonds is due to their symmetry and fire, which creates a brilliant sparkle that is highly desirable.

Round diamonds are also considered the most versatile shape because they can be set in any type of jewellery, from solitaire engagement rings to multi-stone bracelets

They can be worn in traditional and contemporary styles, making them a great choice for any occasion.

The popularity of round diamonds is also reflected in their value. Because a rougher diamond is required to cut a round diamond, they are generally more expensive than other diamond shapes.

Round diamonds have been the preferred shape for engagement rings and other special occasion jewellery due to their timeless elegance and sparkling fire. They are a great choice for anyone looking for a classic and sophisticated diamond shape.

Rising Popularity Of Fancy Shapes

In recent years, fancy-shaped diamonds have become popular among diamond buyers. These shapes, such as princess, cushion, pear, and oval, offer a unique and distinct look that sets them apart from the traditional round diamond. 

They are becoming increasingly popular among those who want a diamond that stands out and is different from the norm.

Fancy-shaped diamonds offer various looks and styles, from the classic elegance of a pear-shaped diamond to an oval diamond's modern and contemporary look. They can be set in various jewellery, from engagement rings to pendants, and can be used to create unique and personalised designs.

Fancy-shaped diamonds can also be more affordable than round diamonds. Because they require fewer rough diamonds to cut, they can be priced lower. This can make them a great option for those who want a unique and stylish diamond at a more affordable price. 

The increasing desire for unique and personalised jewellery drives the rising popularity of fancy-shaped diamonds. They allow buyers to express their style and preferences and stand out from the crowd with a diamond different from the traditional round shape.


Role Of Diamond Placement In Value

A diamond's placement refers to how it's mounted in a piece of jewellery. The most common settings are prong, bezel, and channel. 

The setting also plays a role in the diamond's overall value. A well-crafted placement will showcase the diamond's beauty and increase its value, while a poorly made placement can detract from its beauty and decrease its value.

The Elegance Of Prong Settings

Prong settings are one of the most popular and classic ways to set a diamond in a piece of jewellery.

They feature metal prongs that hold the diamond in place, allowing a lot of light to enter the diamond and create a brilliant sparkle.

Prong settings are versatile and can be used in various jewellery designs, from solitaire engagement rings to multi-stone bracelets.

One of the advantages of prong settings is that they allow the diamond to be showcased prominently, making it the focal point of the piece.

The prongs hold the diamond securely in place while also allowing it to be viewed from all angles. This makes it perfect for diamonds with unique and interesting features, such as a high clarity or unique cut.

The elegance of a prong setting is further enhanced by the ability to customise the design. The number of prongs and the metal used for the prongs can be adjusted to suit the buyer's preference, creating a distinctive and personalised look.

The Durability Of Bezel Settings

Bezel settings are popular among those who want a secure and durable setting for their diamond. These settings feature a metal rim that surrounds the diamond, holding it in place. 

The diamond is protected from scratches, knocks and other damages by the metal rim, making it a great choice for active people who want a setting that can withstand everyday wear.

Bezel settings also offer a more contemporary look, and the metal rim can be made in various colours and materials, such as yellow gold, white gold, rose gold and platinum. This allows buyers to choose a colour that complements the diamond and their style.


Choosing the perfect diamond is a complex process that involves considering various factors such as the four C's certification by reputable organisations like GIA or AGS, the diamond shape, and the setting. 

Each factor plays a role in determining the value and beauty of a diamond. By understanding these factors, you can make an informed decision and choose a diamond that will be treasured for a lifetime.


What is the difference between a perfect diamond and a flawed diamond?

A perfect diamond is one that is free from any visible inclusions or blemishes and has the highest grades for the four C's. 

A flawed diamond, on the other hand, may have visible inclusions or blemishes and may not have the highest grades for the four Cs. 

Are fancy-shaped diamonds less valuable than round diamonds?

Fancy-shaped diamonds can be less expensive than round diamonds, but the value of a diamond is determined by a combination of factors, including carat weight, clarity, and certification.

Is a bezel setting more durable than a prong setting?

Bezel settings provide more protection for the diamond and are considered more durable. However, prong settings can also be secure and durable if well-maintained. The choice depends on the buyer's preference and lifestyle.